ZoomInfo

More than 200,000 business professionals use our ZoomInfo Lite platform, and provide accurate business contact information in exchange for free access to ZoomInfo.

We price our subscriptions based on the functionality, users, and records under management that are included in our contracts.

Our standard contract with customers includes a quality guarantee pursuant to which a customer would have the right to terminate its subscription and we could be obligated to reimburse certain payments if the accuracy of our data were to fall below a certain threshold.

ZoomInfo pricing is based on:

The cost of ZoomInfo credits is based on the depth of information a customer requires. More robust credits cover advanced B2B intelligence, such as technographics, department budgets and org charts, and real-time alerts related to company events, like funding rounds and product launches. Basic credits offer traditional demographic and firmographic details.

Packaging is based on the number of licenses customers require and the desired level of access to data and features.

The cost of ZoomInfo credits is based on the depth of information a customer requires.

ZoomInfo pricing is based on:

96% Email Deliverability Rate

Automated compliance checks run on every record update. The publishability framework enforces quality thresholds before any data surfaces to customers.

At ZoomInfo we are committed to making sure our customers have access to data that was sourced ethically and compliantly, in consideration of all applicable global and domestic privacy laws, regulations, and standards. This includes CCPA in the United States and GDPR in the European Union, which set the standards for our privacy program.

The API offers the ability to retrieve company and contact data, enrich records, build audiences, and more.

Every request is evaluated against per-second, per-hour, and per-day windows simultaneously. Limits vary by package (Builder, Standard, Scaling) and are surfaced on every response via X-RateLimit-* headers, with Retry-After guidance on 429 responses.

You can use the ZoomInfo API to: Build integrations: Integrate ZoomInfo's data and features into your own applications.

Customers can also purchase plug-and-play integrations that sync ZoomInfo data directly into their CRMs, marketing automation platforms, and sales automation tools.

Customers can also purchase plug-and-play integrations that sync ZoomInfo data directly into their CRMs, marketing automation platforms, and sales automation tools.

Multi-layer email verification including SMTP handshake and domain validation

KEY FIELDS ZoomInfo Contact ID First / Last Name Job Title Job Function Management Level Direct Phone Mobile Phone Email Address Contact Accuracy Score Contact Accuracy Grade LinkedIn URL Notice Provided Date ZoomInfo Company ID

We are able to deliver high-quality intelligence at scale by leveraging an artificial intelligence (“AI”) and machine learning (“ML”) powered engine that gathers data from millions of sources and standardizes, matches to entities, verifies, cleans, and applies the processed data to companies and people at scale.

Data quality depends on continuous verification and refresh of contact and company records.

ZoomInfo's commitment to our customers is to collect, verify, and publish high-quality, ethically sourced business information.

This human-in-the-loop team plays a strategic role, focusing on quality assurance and addressing data and intelligence gaps that technology alone cannot solve.

87% Mobile Number Accuracy

Our data is updated through automated machine learning, which views a variety of public information on over 28 million sites and domains every day.

Identify prospects at the beginning of the buyer’s journey by tracking companies researching solutions like yours.

We do not track personal browsing history

Build an account universe based on your ideal customer profiles and reach decision-makers using the largest B2B contact database with over 70M direct dial phone numbers and more than 174M verified email addresses.

Build an account universe based on your ideal customer profiles and reach decision-makers using the largest B2B contact database with over 70M direct dial phone numbers and more than 174M verified email addresses.

Build an account universe based on your ideal customer profiles and reach decision-makers using the largest B2B contact database with over 70M direct dial phone numbers and more than 174M verified email addresses.

Identify prospects at the beginning of the buyer’s journey by tracking companies researching solutions like yours.

Build and execute multi-touch sales cadences with our direct phone dialer and email tool.

Act fast on market signals, from buyer intent to tech installations, with automated outreach and sales activities.

Analyze customer interactions, understand why a deal is won or lost, and forecast sales with confidence.

Discover and connect with decision-makers from companies exploring your business website.